5/19/2014 10:14:43 AM
FOR IMMEDIATE RELEASE
CONTACT: Jenni Bowring-McDonough
Media Relations Coordinator
ST. PAUL, Minn. - Today, MNsure released two RFPs relating to the 2014-2015 open enrollment marketing campaign, with a laser focus on increasing enrollment through the state's health insurance marketplace.
The new marketing and outreach campaign will seek innovative and flexible solutions for promoting MNsure while effectively reaching a diverse audience. Strong emphasis will be placed on targeting those without health insurance, facing barriers to coverage or who need to re-enroll in health insurance. Selected vendor(s) will be expected to work closely with each other and MNsure staff to ensure key objectives are met.
/about-us/rfp-contract/index.jspAdvertising RFP and Grassroots Outreach RFP.
Proposals are due on June 9, 2014.