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Notice to Simple Health Customers

Your health care plans may have been sold deceptively. Decision required by September 4, 2019.

You have already or will receive a mailed notice from Health Insurance Innovations (HII) about the health care plan you bought from Simple Health Plans. The Federal Trade Commission (FTC), the nation’s consumer protection agency, has sued Simple Health for deceiving its customers.

Simple Health claimed to offer comprehensive health insurance, but instead sold only medical discount memberships, limited benefit plans, and other products that provide a small reimbursement or discount for a few services.

That means your Simple Health plan is not comprehensive health insurance. If you get sick or have to go to the hospital, you may have to pay almost all of your medical bills.

Because of the lawsuit, you need to decide to keep or cancel your Simple Health plan by September 4, 2019.

You can:

  1. Cancel your plan. Call 855-200-0575 or visit to cancel your plan. Health Insurance Innovations (HII), the company that bills you monthly, will stop charging you immediately.
  2. Continue paying for your plan. If you do not call 855-200-0575 or visit, HII will assume you choose to continue your plan.

Remember: the Simple Health plan is NOT comprehensive health insurance. If you get sick or have to go to the hospital, you may have to pay almost all of the bills yourself.

You may be eligible to buy a comprehensive health insurance plan through MNsure.

MNsure is offering a special enrollment period for impacted Minnesota residents to get comprehensive health insurance. If you would like to enroll in a health plan through MNsure, you must enroll by September 4, 2019. To enroll, complete the following steps:

  1. Create an account and fill out an application to see if you are eligible to purchase coverage through MNsure and select a plan.
    If you already have a MNsure account, sign in for information on next steps. (Instructions for recovering user name or password.)
  2. Call the MNsure Contact Center at 651-539-2099 (855-366-7873 outside the Twin Cities).
    • Tell the MNsure representative you were a Simple Health customer who bought a plan based on its representations that you were purchasing a comprehensive plan. You can mention the FTC case against Simple Health.
    • The representative will help you enroll using a special enrollment period.

The FTC's website has more information about its lawsuit against Simple Health.

For more information about MNsure, see What is MNsure.

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