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MNsure Looks to Establish New Partnerships with Broker Agencies in Select Counties

6/21/2023 10:00:00 AM


ST. PAUL, Minn. — MNsure, Minnesota’s health insurance marketplace, is currently seeking health insurance brokers who are interested in partnering with the marketplace as a new broker enrollment center in 2023. MNsure hopes to partner with broker agencies in the following locations:

  • Northwestern Minnesota: Kittson, Marshall, Norman, Pennington, Polk, Red Lake and Roseau counties
  • North central Minnesota: Beltrami, Clearwater, Hubbard, Lake of the Woods and Mahnomen counties
  • Western Minnesota: Becker, Clay, Douglas, Grant, Otter Tail, Pope, Stevens, Traverse and Wilkin counties
  • Central Minnesota: Benton, Sherburne, Stearns and Wright counties
  • Southwestern Minnesota: Cottonwood, Jackson, Lincoln, Lyon, Murray, Nobles, Pipestone, Redwood and Rock counties
  • Twin Cities metro area: Dakota, Ramsey and Washington counties

/help/find-assister/broker-enrollment-centers.jspBroker enrollment centers (BECs) are a crucial part of the statewide network of MNsure-certified assisters who help consumers apply and enroll in health insurance. MNsure aims to strengthen this network by increasing the total number of BECs and expanding into parts of the state that have been underrepresented previously.

Partnering with MNsure as a BEC is a win for the broker agency and a win for the local community. BECs provide walk-in enrollment sites where community members can get free help enrolling in qualified health plans available through MNsure. MNsure is the only place Minnesotans can access federal tax credits that lower the monthly cost of health insurance.

In addition to providing enrollment assistance for consumers, BECs also agree to invest in a collaborative marketing and outreach campaign with MNsure. In return, BECs receive specialized support from MNsure, including:

  • matching funds for the collaborative marketing campaign
  • consumer referrals on a regular basis throughout the year
  • featured listing on

Interested brokers can learn more about the Broker Enrollment Center Initiative on the MNsure website: /about-us/assister-program/funding-opportunities/index.jspAssister Funding Opportunities. Proposals are due by 2 p.m. Central time on July 5, 2023. Contracts are expected to run September 2023 – June 30, 2024.

MNsure is Minnesota's health insurance marketplace where individuals and families can shop, compare and choose health insurance coverage that meets their needs. MNsure is the only place you can apply for financial help to lower the cost of your monthly insurance premium and out-of-pocket costs. Most Minnesotans who enroll through MNsure qualify for financial help.

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